RCom Set To Start Price Wars With Cheapest Smartphone
Reliance Communications (RCom) will be launching the cheapest business phone in the country priced around Rs 10,000 to take on existing leaders such as BlackBerry and Nokia.
At present, the cheapest business phone is priced at Rs 15,000, while high-end phones are available around Rs 32,000.
AnyDay, a US-based technology and design firm, has developed the phone for the company, which will be manufactured in China.
RCom’s smartphone will have internet capabilities, push-mail services (like BlackBerry), Microsoft Office (mobile edition) and PDA functionalities (like address book and appointment reminders). The phone also sports a QWERTY keyboard and has 3G capabilities, but does not have a camera.
At present, there are more than 300 million mobile connections in the country, of which the business phone segment stands at a meagre 3 per cent. Industry analysts are of opinion that this segment is “growing fast” and with 3G services expected to be launched by January 2009, revenues from operators would mainly come from high-end (data) phone users. [Via]
Will this be for CDMA, or for GSM? There are quite a dearth of smartphones for CDMA these days.
Related posts:
- RCOM Drops GSM Rates. Start Of Price War?
- RCom Merges GSM and CDMA Services In Orissa
- RCom Soft Launches GSM Service
- Mobile Rates Set To Fall In India
- Reliance Readies For Nov Launch Of GSM Service
Filed under: Mobile
Like this post? Stay uptodate with the information that matters - subscribe to the Wildblueskies RSS feed.The views expressed here are my own, and do not reflect, or are related to the views of my organization.