Google Tops In Indian Search Market As Well
According to comScore, Google Sites ranked as the top search property in India with more than 1 billion searches conducted in June, representing 81 percent of the market. Yahoo! Sites ranked second with 9.4%, followed by Ask Network (1.9%) and Microsoft Sites (1.7%). Indian Internet portal Rediff.com ranked fifth with 1.5%.
Despite being one of the most rapidly emerging Internet markets in the world in terms of overall usage growth, India currently exhibits less frequent search behavior than its global counterparts. Of the 37 countries individually reported by comScore, India ranked second to last with 53 searches per searcher during the month, well below the worldwide average of 93. India also had significantly fewer search visits per searcher (14.7 vs. 23.6) and searches per search visit (3.6 vs. 3.9).
Related posts:
- Global Search Market Grows 46% In 2009
- Indians Rank Low On Search Volumes
- comScore Releases Top Indian Sites For May 2008
- Americans Searching More
- Google Expands Lead In Online Video Market Share
Filed under: Digital culture, India, Statistics
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