A very fascinating experiment The Internet Bus, by a school in Tucson, US, has succeeded in transforming what was often a boisterous bus ride into a rolling study hall, with behavioral problems virtually disappearing – simply by mounting a mobile Internet router to the bus, and making it wi-fi enabled. Now students spend their time [...]
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For brand marketers, social media is seeming to be the ideal platform to get their message across, but what does it take to get followers for their brand?
While learning about specials and sales continues to be the top motivation of those who friended or followed a brand online, this was followed closely by learning about [...]
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With the Airtel Mobitude 2009 survey (India’s First Mobile Phone Usage Survey), Airtel has sieved through the 220 million mobile downloads across music, images and games and the billions of smses its 116 million user base has made to arrive at trends, preferences and choices of the Indian mobile user.
Some highlights:
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At your own risk as an anecdote from Michael Zimmer’s blog shows.
Recently, a student in one of my classes gave a presentation on Google, and proceeded to explain how Google ranks search results using an algorithm called…..PigeonRank
A lot of us would remember PigeonRank as the 2002 April Fool prank, but what is surprising, is that [...]
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According to a recent comScore study, traffic to online news sites from India reached a record 15.8 million visitors age 15 and older in October, up 37% from the previous year (more than double the rate of growth of the total online audience in India), and representing 44% of the online population in India.
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The number of videos viewed on YouTube – 10.3 billion – in September 2009 exceeded the number of core Google searches by a full billion.
Every minute about 20 hours of video is uploaded on YouTube.
More than 168 million US internet surfers watched nearly 26 billion videos online in September – an average of 154 videos [...]
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The Indian internet user spent $2,066 on an average during the last 12 months buying goods and services on the Net, according to a six-nation study done by payment solutions player Visa, comapred to Asia-Pacific customers, who on an average spent close to $2,526. Phew!!! that’s a lot.
According to the report, 80% of the Indian [...]
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Given the runaway success of FarmVille on Facebook, it suprising, that Zynga which developed FarmVille has not released FarmVille on the iPhone as yet.
Now beating the rest, PlayMesh which had earlier released its iMafia game in January on the iPhone platform has launched iFarm for the iPhone, which, in less than 24 hours jumped into [...]
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Of the estimated 300 million active users on Facebook, a staggering 63.7 million are on Farmville – a real-time farm simulation game from Zynga available as an application on Facebook which combines The Sims with Tamagotchi pets (in other words, 1 in 5 people you come across on Facebook are merrily tending a virtual farm, [...]
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A 19-year-old New York man who was arrested for armed robbery has been exonerated thanks to a status update he posted on social networking site Facebook.
Rodney Bradford was arrested and held for 12 days in connection with an October 17 armed robbery of two people in the Brooklyn housing project where he lives, prosecutors said.
But [...]
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