PWC Predicts A Shift In Global Balance Of Media Power

According to the Global Entertainment and Media Outlook: 2008-2012 by Pricewaterhouse Coopers, get ready for a shift in the global balance of media power over the next 5 years.
Europe, the Middle East and Africa will overtake the US as the world’s largest entertainment and media market by 2009, while China, is expected to pass the […]

Is Online Video Advertising The Key?

The Kelsey Group, believes local online video ad revenue will reach $1.5 billion in four years. It was at about $10.9 million last year, according to Kelsey, which also expects video ads to account for 11.6% of the online advertising budgets of small and medium-sized business by 2012.
A “User View” study conducted in March found […]

Indian Mobile Advertising To Reach Rs 500 Million?

Industry experts say that the mobile advertising market currently valued at Rs 40 crore can grow more than nearly 12 times in the next five years to Rs. 500 crores, if telecom companies provide open Internet access at low rates along with standardization of regulations according to this article.
The bottleneck, however, is the prohibitive cost […]

eBay Footprint Increasing In Smaller Indian Cities

Punjab has a large base of global trade sellers led by sellers from Amritsar and Ludhiana according to eBay which found that every 20 minutes, an item is sold internationally from Punjab. Out of 2 million registered users in India, eBay, which has 34% market share of e-trading in India, 2% users are from  Punjab
“Punjab […]

The Business Of Enterprise Search

The average time spent by employees searching for information at work is about 9.5 hours a week — one full working day in a week, of which, 3.5 hours are wasted not being able to find relevant information, according to a global IDC study.
In India, it can even take 12-14 hours since there is more […]

Spice Launches The People’s Phone

In a move to penetrate the rural markets in India through product vernacularisation, Spice Telecom has introduced its ‘people’s phone’ with a lifetime prepaid connectivity at Rs 599. As this post mentions, a large part of the telecom growth story is driven by the sub-urban areas and lifetime validity schemes.
The S-300 phone, launched recently comes […]

Where Is The Telecom Growth Coming From?

The telecom companies have the otherwise underdeveloped states of Bihar and Madhya Pradesh to thank for their growth in subscriber base.
Bihar registered the maximum increase in annual telecom subscribers, registering a growth of 88.2% in the previous fiscal as compared to 51.1% in FY 2006-07, according to an Assocham Eco Pulse (AEP) state-wise analysis of […]

Online Hotel Bookings Continue Shift To Supplier Sites

According to comScore’s recent study on the US online travel industry, supplier websites account for 72% of online hotel spend as of first quarter 2008, a 3% point increase in dollar share from the previous year. Hotel market share through online travel agency sites (e.g. Expedia and Orbitz) is now 28%, 3% points down from […]

Watch Out For 3D Games On Your Mobile

It is estimated that by 2010, two-thirds of the human race will be using a mobile phone.
India alone, currently has nearly 260 million mobile subscribers.
Given this scenario, apart from the mobile web, the other sunrise sector is the mobile games business, pegged at $2.2 billion worlwide, with the Indian mobile gaming market forecasted to exceed […]

India, Fourth Most Attractive Location For Business

India is the fourth most attractive business location for European business houses, according to the fifth annual European attractiveness survey carried out Ernst & Young says the Business Standard. Of the 834 decision-makers who responded to the survey, 30 per cent found India gaining investor confidence and growing as a better business destination than US […]


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