The Indian Entertainment And Media Industry According To FICCI
FICCI has released a summary of its annual report on the Indian Entertainment and Media Industry, according to this post in ContentSutra. They estimate that the Indian Entertainment and Media Industry was Rs. 513 billion in 2007, up from Rs. 438 billion in 2006. As per FICCIs estimates, the Gaming, Animation and Visual FX segment was at Rs. 13 Billion, having grown by 24 percent in 2007, over 2006. Online Advertising was at Rs. 2.7 Billion in 2007, having grown by 69 percent, and is projected to become Rs. 4.8 billion by end 2008, and Rs. 11 billion by 2012. At present, advertising contributes 38% to the entire Media and Entertainment Industry’s revenues - having grown to Rs. 196 billion, up from Rs. 161 billion in 2006.
The report projects that the E&M Industry will be Rs. 1.157 trillion by 2012, growting at a Compounded Annual Growth Rate (CAGR) of 18 percent. Foreign Investments in the sector reach a high of around Rs. 8.5 billion (around $211 million). Of all the media segment, TV generated the most interest among investors.
Filed under: Business, India, Statistics