The Ad Review Center - Giving Publishers Greater Control
Posted on December 18th, 2007 by dhirender
With the Adsense Ad Review Center, publishers will now have greater control over the ads that are displayed on their websites.
As the Inside Adsense blog states, not only will publishers be able to see all placement-targeted ads currently targeted to the site, but also be able to review placement-targeted ads that have previously run on the site. If the publishers do not want a particular ad not to run on their sites, they can prevent it from appearing again by blocking it in the Ad Review Center. Blocked ads would however not be able to compete in the auction on the site, and advertisers whose ads are blocked may choose not to target the site again in the future.
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