Counting The Profits From Mobile Technologies
As mobile becomes more prevalent, businesses are already counting the profits.
Juniper Research, an industry research firm, predicts that casino gaming on cellphones will top five billion dollars by 2012 and mobile games will reach nearly 10 billion dollars by 2009.
The new technologies will make it easier for consumers to pay for goods and services, leading about 52 million consumers will adopt technologies to use their mobile devices to pay for goods and services by 2011, pushing the mobile payments market to 11.5 billion dollars. By the same year, about 12 percent of the total mobile phones in circulation will offer direct payments methods.
And mobile broadcast television, which along with mobile Internet appears the most promising usage for cellphones, should reach 120 million consumers in 40 countries by 2012, a tenfold increase from the current level.
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Filed under: Mobile, Statistics