Word-Of-Mouth Advertising Wins The Race
Posted on October 8th, 2007 by dhirender
“Close to 87% of internet accessing Indians still trust recommendations from others over any other kind of advertising, making word-of-mouth advertising the most powerful tool in the industry today,” says a recent global Nielsen internet survey according to this article.
India ranks fourth amongst the top 10 countries globally which trust recommendations from consumers, with Hong […]
Filed under: Digital culture, Statistics | No Comments »