WildBlueSkies - Trends and strategies in Digital Media

As Indian companies continually discover the potential of technologies in marketing and promotional activities, Bluetooth is coming into its own. As this article states, malls across the country — like Forum and Total in Bangalore — are using Bluetooth to inform customers of products and services, not to mention offering of discounts.
Given that the range […]

Filed under: Ideas & Innovations, India, Mobile | No Comments »

According to an August 2007 report, “Humanizing the Digital Travel Experience,” by Forrester Research, 2007 online leisure travel sales in the US and Europe are expected to reach $142.2 billion and grow to $213.8 billion by 2010.
The report went on to state about 90% of American business travelers first turn to the web to […]

Filed under: Digital culture, Statistics | No Comments »