Free cellphones for all, if…
Posted on November 14th, 2006 by dhirender
Is a future where mobile phones are free to consumers who accept watching targeted forms of advertising viable? Eric Schmidt, thinks so, even though he admits that they may not become totally free. Newspapers, for instance, as he mentioned, were still not completely free free even after a hundred years of advertising but were definitely inexpensive. Read more.
But, will mobile advertising work?
Related articles:
Google: Mobile Ads, Free Phones
Filed under: Ideas & Innovations, Mobile, Trends

[…] First Hop, Finland-based mobile service control company, has launched a mobile advertising solution that allows operators to offer customers free content or free text or minutes in exchange for receiving advertisements. The solution provides mobile advertising, ad-funded services or branded and sponsored content using person to person messaging, multimedia broadcast, and browsing services. The solution targets any segment of a mobile operator’s subscriber base with specific advertising campaign messages - from large groups of any specification or size, right down to a single person. Reminds me of the quote by Eric Schmidt. […]