WildBlueSkies - Trends and strategies in Digital Media

Red Herring: Google has finally jumped onto the affiliate bandwagon. As an extention to its AdSense program, it is now testing a new service where advertisers pay a fee only when Internet users click on their online ads and then buy a product or generate sales leads. The fees are then split between Google and […]

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Red Herring: The search king began including free movies and TV shows Thursday on Google Video—material that must be paid for elsewhere. The company is using advertising embedded in the videos to finance the new copyright material.
For instance online video fans can see episodes of Mr. Magoo and Felix the Cat, along with Charlie Chaplin […]

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